U.S. Consumers Spend More to Save More; Black Friday and Cyber Monday Sales Expected to Increase by $20 Billion
Despite inflationary pressures and financial uncertainty, Omnisend research finds shoppers expect to boost spending by an average of $90 on Black Friday and $60 on Cyber Monday, treating the sales as a cost-saving strategy This year, consumers across the U.S. plan to spend nearly $80 billion online and in-store during Black Friday and Cyber Monday […]