Winterberry Group Documents Burgeoning ‘Creative Intelligence’ Market for Advertising
NEW YORK and LONDON, Jan. 27, 2026 (GLOBE NEWSWIRE) — With speed and focus, U.S. and U.K. brands and their advertising partners are planning and implementing creative intelligence (CI) solutions and platforms to take greater control of their creative investments — with the power to transform more than 60 percent of total creative spend in […]