Kohler Strengthens Lead Quality and Achieves 8:1 ROI Using Anura’s Invalid Traffic Solution
Kohler, a 152-year-old leader in kitchen and bath innovation, improved dealer lead quality and achieved an 8:1 return on investment by integrating Anura’s invalid traffic solution into its lead program. The partnership enables Kohler to block fraudulent leads, reduce wasted spend, and deliver higher-intent prospects to its nationwide dealer network. “We are seeing 8:1 ROI […]