New Psympl Financial Market Research Reveals Differences in Consumer Financial Decision-Making Using Psychographics
Research conducted in partnership with Ipsos introduces a new paradigm in leveraging psychographic insights to influence consumer financial behaviors. The financial services industry is experiencing a transformation, thanks to a recent study by Psympl, conducted in partnership with Ipsos. This research has introduced psychographic profiling into the realm of financial decision-making, offering a fresh perspective […]