The brand doubles down on its commitment to nature exploration through partnership with the National Park Foundation
In its mission to fuel unforgettable adventures with your pet, theORIJEN™ brand has developed the ORIJEN Trails app: a key resource for discovering pet-friendly trails in over 100 parks across all 50 states. This app is intended to help everyone, two-legged and four, experience nature together.
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Most Americans live within 100 miles of a National Park but may not even know it1, and others feel unsure of how to maximize their park experience – especially when it comes to how they can share that adventure with their dog or cat. TheORIJEN Trails app takes the guesswork out of your next trek and helps you share moments in nature with your pet with tools like trail recommendations, scenic overlook suggestions, rest areas for you and your pet, calorie and mileage estimation and more.
TheORIJEN brand is proud to support experiences in nature throughout the country, and through its partnership with the National Park Foundation, the brand can promote outdoor journeys and responsible pet ownership in national parks. The partnership aims to support education and encourage more people and pets to enjoy nature together, while also supporting the National Park Foundation's mission to protect national parks.
“We know pets thrive on more than just nutritious food and love to explore the world alongside their companions,” said EmilyDowling, Chief Marketing Officer at Champion Petfoods. “TheORIJEN Trails app makes it easier to discover those moments in nature, staying true to our commitment to nourishing pets with activity and WholePrey recipes that provide the protein-rich food dogs and cats were born to eat.”
TheORIJEN brand has been helping dogs and cats unlock their biological potential since 2005, by feeding them as nature intended with foods inspired by what their ancestors ate in the wild. With packaged options like Wet and Dry Food and Treats, ORIJEN's products are made from only the finest ingredients that provide the protein and nutrients your pet needs for your next adventure together.
TheORIJEN Trails app is free and you can sign up on trails.orijenpetfoods.com.
ORIJEN products can be found online and at trusted retailers nationwide. Check out the store locator and follow them on Instagram and Facebook to keep up with the latest news.
ABOUTORIJEN™ PET FOODORIJEN™ Pet Food is packed with quality animal ingredients to help dogs and cats thrive and is rich with the same nourishment their ancestors consumed in the wild. As the fullest expression of Biologically Appropriate nutrition, ORIJEN™ diets feature unmatched amounts of quality animal ingredients. All of the pet food is made from only the finest ingredients, and every diet is formulated so you can help your pet reach their full potential, and then set off for adventure together. ORIJEN™ Pet Food products include premium kibble, freeze-dried food and treats, and wet food, and the brand is always adding new, innovative products. To learn more, visit orijenpetfoods.com.
ABOUT CHAMPION PETFOODSChampion Petfoods is an award-winning pet food maker with a reputation of trust spanning 40 years. Founded in a small town in Alberta, Canada, Champion has grown to be a key player in the premium pet food industry across three major global geographies. Our purpose to create A BETTER WORLD FOR PETS provides the foundation for our highest aspirations as a company. And our Food Philosophy drives us to provide the highest quality in every ORIJEN and ACANA food we make for cats and dogs. We specialize in making foods that are Biologically Appropriate and all of our ingredients are selected from a carefully curated group of farmers, ranchers and fisheries, whom we know and trust. Our foods are crafted by passionate nutrition and health experts in world class kitchens, and as Pet Lovers ourselves, we strive for the highest quality and food safety in every food we make. To learn more, visit championpetfoods.com.
ABOUT MARS, INCORPORATEDMars, Incorporated is driven by the belief that the world we want tomorrow starts with how we do business today. As a $50bn+ family-owned business, our diverse and expanding portfolio of leading pet care products and veterinary services support pets all around the world and our quality snacking and food products delight millions of people every day. We produce some of the world's best-loved brands including ROYAL CANIN®, PEDIGREE®, WHISKAS®, CESAR®, DOVE®, EXTRA®, M&M's®, SNICKERS® and BEN'S ORIGINAL™. Our international networks of pet hospitals, including BANFIELD™, BLUEPEARL™, VCA™ and ANICURA™ span preventive, general, specialty, and emergency veterinary care, and our global veterinary diagnostics businessANTECH® offers breakthrough capabilities in pet diagnostics. The Mars Five Principles-Quality, Responsibility, Mutuality, Efficiency and Freedom-inspire our 150,000 Associates to act every day to help create a better world for people, pets and the planet. For more information about Mars, please visitwww.mars.com. Join us on Facebook, Instagram, LinkedIn andYouTube.
1 Includes all national parks (including historical) – See www.nationalparks.org/news-and-updates/press-releases/survey-says-majority-of-u-s-adults-support-expanding-national-park-field-trips-and-educational-activities-for-students
Media Contact: Libby McCarthy, lmccarthy@webershandwick.com
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SOURCE ORIJEN Pet Foods
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