Two Iconic Brands Unite to Deliver Bold Sour and Citrus Flavors That Push the Boundaries of Snacking
Trolli®, the boundary pushing sour gummy candy brand known for its dual neon colors, bold flavors, and soft and chewy texture, today announced a game-changing collaboration with Mountain Dew®. The brands are launching two limited-edition innovative tangy and sweet products: Trolli x Mountain Dew Sour Brite Crawlers® gummi candy and Mountain Dew Zero Sugar x Trolli Cherry Lemon, bringing the products to life in both chewy gummy candy and a refreshing beverage.
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Dew The Worm. Do The Dew®.The collaboration unites two brands known for their willingness to push creative boundaries and deliver unexpected flavor experiences, perfectly aligning with Gen Z's appetite for authentic, adventurous products.
Trolli x Mountain Dew Sour Brite Crawlers feature three bold flavor combinations in every bag: Original Citrus; Original Citrus x Cherry; and Original Citrus x Blue Raspberry. Each crawler delivers the signature Mountain Dew citrus taste that fans love, perfectly balanced with the soft and chewy sour gummy candy texture you know and love from Trolli.
“Trolli stands for taking bold risks and creating unexpected flavor experiences, and pairing with Mountain Dew delivers on our consumers' love of daring to think differently,” said Chad Womack, Brand Director at Trolli. “When you combine the signature citrus kick of Mountain Dew with our soft, chewy sour gummy candy texture, you get something truly next-level tasty. These Trolli crawlers deliver that unmistakable Mountain Dew taste in a completely new way that's going to surprise and delight fans of both brands.”
Taking the partnership even further, Mountain Dew Zero Sugar x Trolli Cherry Lemon brings the flavors to life in an exciting limited-time beverage. This bold fusion merges the citrus kick of Mountain Dew with the tangy Trolli Cherry Lemon Sour Brite Crawlers, creating a uniquely refreshing beverage that's sweet, sour, and 100% exhilarating.
“Mountain Dew is always innovating bold new flavors, making Trolli the ideal partner for a one-of-a-kind mashup. Together, we've combined two iconic brands to create the perfect sweet and sour taste experience that's truly irresistible,” said Michael Smith, VP of Flavored CSD Marketing, PepsiCo Beverages U.S. “We're taking everything fans love about the Trolli Cherry Lemon Sour Brite Crawlers and translating that into a refreshing zero sugar experience that's bursting with citrus kick flavor.”
Nationwide AvailabilityThe Trolli x Mountain Dew Sour Brite Crawlers will hit shelves at select retailers nationwide beginning in August, available in three convenient package sizes to satisfy every craving: 4.25oz, 6.3oz, and 12.3oz packs.
Mountain Dew Zero Sugar x Trolli Cherry Lemon will be available starting August 25, 2025, exclusively at Walmart, and will begin rolling out nationwide on September 8, 2025, in 20oz bottles and 12-pack 12oz cans. This limited-time collaboration is exclusively zero sugar and is only available while supplies last.
For more information on the Trolli x Mountain Dew Sour Brite Crawlers gummi candy or the full Trolli family, visit trolli.com or follow Trolli on TikTok @itstrolli and Instagram @trolli_usa. For more information on Mountain Dew Zero Sugar x Trolli Cherry Lemon, visit www.mountaindew.com or follow @MountainDew on Instagram, Facebook, X and TikTok.
About Trolli®Trolli has been at the helm of the beloved gummi worm candy craze for decades, having invented the now famous gummi worms more than 30 years ago. Trolli is led by breakthrough innovations, like Sour Electric Crawlers™, Sour Bursting Crawlers™ and Sour Brite Squad™ and includes its classic Sour Brite Crawlers®, Sour Brite Crawlers® Very Berry, Sour Brite Octopus®, Peachie O's®, and more. The brand continues to resonate with consumers through thrilling campaigns and partnerships, like a recent collaboration with Elgato. To learn more about Trolli, visit trolli.com, or follow along on TikTok and Instagram.
About PepsiCoPepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated nearly $92 billion in net revenue in 2024, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.
Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with pep+ (PepsiCo Positive). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. For more information, visit www.pepsico.com, and follow on X (Twitter), Instagram, Facebook, and LinkedIn @PepsiCo.
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