Artificial intelligence startup Tale Craft announced the official launch of the first marketplace for AI voice-callable companions for kids. Each companion, called a “Hero,” is rooted in stories generated by parents or downloaded from the community-built marketplace. Heroes include a WhatsApp parent channel designed to share guidance and instruction in real time. Marketplace bundles also includethemed songs, coloring books, and audiobooks-all of which parents can also generate themselves in the app.
One of the platform's most distinctive features is its voice engine, powered by industry leaderElevenLabs. The Tale Craft library offers nearly 100 voices smart-matched to characters-cowboys, princesses, goblins, fairies-you name it, it's there. The library continues to grow every week.
“Tale Craft was never built to replace human contact,” said Patrick, founder of Tale Craft. “Goal is to help parents by adding another tool they can use in times of need. It can give a 10-15 minute breather when it's needed most-a luxury of time forgotten by many of us. Parents I've spoken with have all experienced this first-hand in some form: the 'no, I won't' days, the middle-of-the-fruit-aisle tantrum. It's all okay, and kids grow out of it, but the struggle to get past it is real-and that's what having a Hero in family life can help with. The idea is simple: when they don't listen to you, whisper in their ear as Captain Tortugo or Dan the Friendly Firefighting Tiger. Heroes carry the special authority of the story they come from-one you can share together in the evening or listen to as an audiobook on especially difficult days. Most of all, kids will ask to talk to Heroes, so a reward system suggests itself. The limits are your prerogative-you know your child best.”
The WhatsApp parenting channel is not the only way to guide Heroes. For each of them, parents can upload knowledge (e.g., breathing techniques, routines, or even the names of favourite toys) that Heroes naturally weave into conversations.
The company has rolled out its services in three-tiered membership plans: Explorer, Parent, and Professional. The Explorer plan-priced at less than half the cost of a cup of coffee-offers a way to try every feature before committing to a more comprehensive plan.
Tale Craft has implemented comprehensive guardrails across its AI platform. Every Story and Hero is configured for a specific age band, ensuring developmentally appropriate content. Each Hero speaks in age-appropriate language-tone, vocabulary, and topics stay within strict guidelines. For the youngest audiences, stories are language-gated: Heroes use simple words, short sentences, and frequent repetition to support understanding and learning.
Tale Craft's content generation is built on a multi-step agentic framework that ensures consistency across stories, illustrations, and plot-no easy feat, and one that took months of refinement to get right. This advanced foundation goes far beyond simple AI applications, making Heroes-rooted in their stories-deeply believable, richly engaging, and unlike anything children have experienced before.
“I built Tale Craft as a parent, for parents. My hope is simple: to give families a bit more comfort and control in the difficult moments we all face.”
Start your journey:https://talecraft.me/marketplaceJoin Tale Craft family to share your creations or feedback: https://www.facebook.com/groups/talecraft Subscribe for the latest news and feature announcements: https://talecraft.beehiiv.com/ Product Hunt: https://www.producthunt.com/products/tale-craft?launch=tale-craft Media Kit (logos, screenshots, video): https://talecraft.me/media
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SOURCE Tale Craft
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