Industry pioneer's exceptional legal talent earns unprecedented client loyalty ratings, positioning Axiom as the gold standard for legal services
Axiomhas achieved a historic milestone in client satisfaction, earning a Net Promoter Score (NPS) of 75 for legal talent quality-the highest in the company's 25-year history. Based on 1,098 client surveys, this score is more than double the legal services industry average of 37 and places Axiom in the “excellent” category (70-100), cementing its position as the gold standard in the $28.5 billion alternative legal services industry it pioneered.1 Axiom now has over 15,500 client surveys in its NPS database.
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NPS is a widely used metric of customer engagement adopted by Fortune 500 companies and other organizations to gauge customers' likelihood to recommend a company, product, or service. The record-breaking performance reflects Axiom's rigorous talent standards. The company selects lawyers and legal professionals from only the top 3% of applicants, including over 850 AI-experienced legal professionals, across 31 industries and 16 practice areas.
Additionally, 97% of Axiom clients reported that their engagements met or exceeded expectations with business stakeholders. Non-legal executives who work directly with Axiom talent reported an exceptional 82 NPS rating. Fueling this high score is Axiom's continued innovation around services such as Axiom Tech+Talent, which brings together world-class legal talent with cutting-edge AI tools such as Legora and DraftPilot.
“Twenty-five years ago, Axiom transformed legal services by giving lawyers an attractive alternative to the hourly billing treadmill,” said Eric Carter, Chief People Officer and Interim Chief Legal Talent Officer. “Today, that transformation continues to yield exceptional results for our clients. When business leaders give our talent a 75 NPS, it validates our commitment to delivering lawyers and legal talent who aren't just great legal minds-they're true business partners with proximity to clients, and who understand their daily business realities better than traditional law firms.”
The talent quality metrics come from Axiom's Talent 360 survey, which also shows all-time high scores for legal talent's satisfaction with their engagements. This dual achievement highlights the company's unique position in creating winning outcomes for both clients and legal professionals, with 99%of clients rating Axiom talent as equal or better than talent from other flexible talent providers/ALSPs, and 66% indicating that Axiom legal professionals were somewhat better or much better.
For more information about Axiom, please visit our website, hear from our experts on the Inside Axiom blog, network with us on LinkedIn, and subscribe to our YouTube channel.
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About Axiom
Axiom invented the alternative legal services industry 25 years ago and now serves more than 3,500 legal departments globally, including 75% of the Fortune 100, who place their trust in Axiom, with 95% client satisfaction. Axiom gives small, mid-market, and enterprise clients a single trusted provider who can deliver a full spectrum of legal solutions and services across more than a dozen practice areas and all major industries at rates up to 50% less than national law firms. To learn how Axiom can help your legal departments do more for less, visit axiomlaw.com.
1Thomson Reuters Institute, Center on Ethics and the Legal Profession at Georgetown Law, and Saïd Business School, University of Oxford. “Alternative Legal Services Providers 2025.” Thomson Reuters, January 2025. https://www.thomsonreuters.com/en-us/posts/legal/alsp-report-2025/.
Net Promoter®and NPS®are registered trademarks of Bain & Company, Inc., Fred Reichheld and Satmetrix Systems, Inc.
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