The Fast-Growing Brand Fuels a Health-Forward Movement in Dairy with Explosive Market Momentum
Painterland Sisters, the mission-driven dairy brand founded by sisters and fourth-generation dairy farmers, has closed its seed funding round led by angel investment groups The Angel Group, its partner fund Supernatural Ventures, and Spacestation Investments. Scoop Ventures also joined the round, as well as independent angel investors such as Olympic medalists, professional athletes, lifestyle entrepreneurs, and industry leaders.
The funding marks a major milestone for the fast-growing, female-founded brand, known for its organic skyr-style yogurt and its broader efforts to elevate dairy from the ground up. Painterland Sisters' impressive momentum has captured the attention of mission-aligned athletes and Olympic medalists, including Shawn Johnson and husband Andrew East, Tara and Hunter Woodhall, and Jakob and Olivia Chychrun. Packed with natural protein and billions of probiotics, its skyr has become a staple among many professional sports teams and training facilities, including the Denver Broncos and Pittsburgh Steelers, with more partnerships on the horizon.
“Painterland Sisters checks every box for us,” said Adam Spriggs, Founding Member at The Angel Group and Managing Partner at Supernatural Ventures. “It's a brand with proven traction, strong fundamentals, and founders who are all-in on a mission that truly resonates. Their immediate resonance and momentum in the market spoke to the first-to-believe, first-to-move ethos that sets our investment ethos apart.”
Painterland Sisters was founded by sisters Stephanie and Hayley Painter, fourth-generation farmers on a mission to preserve their family's organic regenerative dairy farm – and others like it – while connecting consumers to the direct source of their food and restoring the health of the land, communities, and people. In less than three years, Painterland Sisters' organic, high-protein, lactose-free skyr yogurt has resonated nationwide with health-conscious consumers seeking real, nutrient-dense options. The brand is now sold in over 5,000 stores across all 50 states and sold more than 5.7 million cups in 2024 alone. Painterland Sisters is the fastest growing dairy brand in terms of dollar growth, up 161.8% among the top 15 brands in the last 12 weeks compared to a year ago (Data Source: SPINS Total US | Natural Expanded Channel Last 12 weeks | Ref Yogurt & Plant Based / Sub Category: RF Yogurt | 05.18.25 vs SPINS Total US | Natural Expanded Channel Last 12 weeks | Ref Yogurt & Plant Based / Sub Category: RF Yogurt | 06.16.24).
The brand's rapid rise reflects growing consumer interest in sustainable, nutrient-dense dairy rooted in transparency and impact. Every cup supports organic regenerative agriculture, rural revitalization, and a more intentional food system for the future.
“We were immediately drawn to the founders' authenticity, mission-driven approach, and explosive early traction,” said Jaxon Stuart, Principal at Spacestation Investment. “In a category long dominated by legacy players, Painterland Sisters stood out by combining best in class product quality with a refreshingly transparent, farmer-owned brand story. The product is so good in fact, that many of our investors doubled or tripled their allocation after tasting.”
Painterland Sisters has also gained support from lifestyle brand entrepreneurs Shea and Syd McGee of Studio McGee, as well as prominent CPG industry leaders backing the brand as the future of dairy, including Kari Pedriana, Co-Founder and CEO of Green Spoon Sales – a leading natural food broker and people and planet first organization; and early investors from a previous round, Terry Brett, Founder of Kimberton Whole Foods, and Kimberton Whole Foods – a chain of family-owned, independent natural food stores, known for pioneering organic retail in southeastern Pennsylvania; and David Hollinger, Founder of Four Seasons Produce – a leading organic and conventional produce distributor in the Northeast, known for championing independent retailers and sustainable farming practices. Additional angel investors include Maddie Serviente – an investment analyst at The Angel Group – and her partner Scott Eastwood.
The investments secured during this funding round will be used as working capital to support operations and innovation as the company forges ahead after its national launch into Whole Foods Market last month. In 2024 alone, the brand used over 8.7 million pounds of milk, reinforcing its deep-rooted commitment to dairy farmers and sustainable supply chains.
“We're strong believers that dairy isn't going anywhere – in fact, it's primed for a renaissance,” continues Spriggs. “As consumers become more educated about supply chains, ingredient quality, nutrition, and gut health, we expect a new wave of interest in elevated dairy products. Painterland Sisters is well-positioned to lead that charge – not only with a differentiated product, but with a story and mission that resonate on a deeper level. Consumers are pushing brands to deliver higher quality and nutrition without sacrificing taste or experience – Painterland Sisters meets that demand head-on.”
This funding follows a $1.2M raise completed throughWefunder in 2024, with 700+ investors supporting the female-founded mission to bridge the gap between people and the source of their food: the American farmer.
“We see massive potential in the premium yogurt space,” continues Stuart. “Today's consumer craves clean transparent ingredients, gut health benefits, and brands with a mission. Painterland Sisters is not just riding that wave, they're defining it.”
For more information about Painterland Sisters, please visit www.painterlandsisters.com.
About Painterland SistersPainterland Sisters is a woman-owned, family-owned and farmer-owned organic lactose-free skyr yogurt brand. Their mission is to connect consumers with the direct source of their food while restoring the health of the land, communities, and people through the use of organic regenerative agriculture practices. With their simply yummy and nutrient-dense yogurt sourced from their organic family farm and others like it, Painterland Sisters is dedicated to supporting American farmers and providing consumers with a wholesome and delicious product.
About The Angel Group & Supernatural VenturesFounded in 2020, The Angel Group is a private network of seasoned professionals and investors in the consumer packaged goods (CPG) industry. The group is known for its early backing of breakout brands such as Siete, Poppi, Goodles, Bubble Skincare, Bachan's, and more recently, Painterland Sisters, Garage Beer, Jesse & Ben's, and Ayoh!
In 2025, Supernatural Ventures was launched as a venture fund to invest alongside The Angel Group in the next generation of high-potential CPG brands, supporting founders with a powerful ecosystem of hands-on support, deep industry experience, and early belief.
About Spacestation InvestmentsSpacestation Investments backs breakout consumer brands from pre-seed to Series A. We've supported companies like Oura Ring, Olipop, Magic Spoon, MrBeast, and Hyperice. Our model blends a traditional venture fund with SPVs powered by top creators, influencers, and athletes – bringing not just capital, but distribution, cultural credibility, and an unfair advantage to every brand we back. We partner with founders to help them break through the noise, unlock strategic partnerships, and scale faster than traditional capital alone ever could.
About Scoop VenturesScoop Ventures is a private investment firm that backs ambitious founders building transformative businesses. Across various stages, Scoop supports teams in achieving operational and strategic excellence – whether they're elevating everyday experiences or pioneering complex breakthroughs. The firm empowers organizations to scale with intention and deliver meaningful, enduring value.
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