Leading Consumer Intelligence Platform Introduces Dedicated Hub for Client Co-Creation and Product Testing
quantilope, the leading technology provider of automated consumer research, today announced the launch of quantilabs, an exclusive innovation hub where clients can access and test quantilope's early-stage product developments before they're released to market.
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quantilabs is a dedicated website that features upcoming early-stage innovations, allowing quantilope's clients to experience new innovations first while providing direct feedback to co-create future features. This initiative reinforces quantilope's position as the #1 Most Innovative Technology Supplier (Greenbook GRIT 2024) for market research while deepening client partnerships through collaborative product development.
“We created quantilabs to maintain our leadership in innovation for insights professionals while building stronger relationships with our clients,” said James Motley, Chief Technology Officer of quantilope. “By giving our clients direct access to our R&D pipeline, we're transforming them from passive users into active co-creators who help shape the tools that will power their future research.”
quantilabs will offer a range of early-stage innovations stemming from quantilope's quarterly inspiration sprints, client requests, and ideas that strengthen current product offerings. One of the first early-stage innovations available will be an AI tool to instantly measure the effectiveness of CEPs (Category Entry Points) in advertising, expanding quantilope's Better Brand Health solution.
“As a leader in market research, we're proud to continue pioneering the path forward for our industry,” said Lucas Bremer, Chief Product Officer and Co-Founder of quantilope. “quantilabs embodies our mission to lead through innovation. By collaborating directly with clients, our AI-powered solutions can evolve to meet the real-world challenges they face every day.”
While quantilabs will be publicly accessible, users must have a quantilope account to try the early-stage innovations. Based on user feedback and testing results, quantilope will determine which innovations will be considered for further development and release. quantilope's Client Development team can invite clients to test particular features, or clients can view available innovations and request access. Depending on the innovation, space may be limited, so interested users are encouraged to reach out to their quantilope team for more information about availability and access.
For more information on quantilabs please visit labs.quantilope.com.
About quantilope:quantilope's end-to-end Consumer Intelligence Platform arms insights professionals with the most advanced research technology. Through automated tracking technology and 15 fully automated advanced research methods, quantilope empowers consumer brands to feel confident in their decision making based on real-time insights that provide clear recommendations. In 2024, quantilope was named the number 1 'top technology provider,' as a top 5 'most innovative supplier' for insights worldwide (Greenbook GRIT Business & Innovation Report 2024) and as a 'fastest growing tech company' for the fifth year in a row (Deloitte Tech Fast 50 Germany 2023). quantilope powers consumer insights for over 300 brands including Bosch, DIRECTV, Danone, Deutsche Telekom, Dyson, The Estée Lauder Companies, Flowers Foods, Molson Coors, Nestlé, PBS, PVH, and more.
CONTACT:Johanna Azisjohanna.azis@quantilope.com
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SOURCE quantilope
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