Following last week's update from President Trump reinforcing the May 12, 2025 Executive Order Delivering Most-Favored-Nation Prescription Drug Pricing to American Patients, pharmaceutical manufacturers are now expected to implement direct-to-consumer (DTC) solutions within 60 days.
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ASPN is already delivering.
As a long-standing leader in digital pharmacy services, ASPN has been live withmultiple manufacturer partnersformonths, supporting a wide range of prescription products with fully operational DTC infrastructure. We are proud to offer a proven, turn-key solution that is not only live today-but also fully deployable fornew partners within the federal 60-day timeline.
Why Manufacturers Choose ASPN:
— Live and Scalable: Supporting DTC programs for many branded pharmaceutical products
— 60-Day Deployment: Rapid implementation that meets government timelines
— Turn-Key Integration: Seamlessly connects to your brand's digital ecosystem
— Full-Service Infrastructure: Eligibility, benefits verification, pharmacy triage, and fulfillment coordination
— Flexible Pricing Models: Supports both covered benefit and direct-pay options
— Product Versatility: Retail, specialty, specialty-lite, and pipeline products
“While others are just getting started, ASPN's DTC infrastructure is live, proven, and rapidly scalable,”said Asembia Co-Founder and CEOLawrence Irene.”We're helping manufacturers meet the 60-day requirement not from scratch, but by simply turning on a solution that already exists.”
To discuss how ASPN can help your organization stand up a compliant, consumer-ready DTC channel in weeks, contact us or submit your inquiry here:https://forms.uniqo.de/2ahYRW
Media Contact:Bill FitzgeraldVice President, Marketingbill.fitzgerald@asembia.com
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SOURCE Asembia
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