REVFIT, the boutique group fitness brand redefining the group strength training experience, has officially announced arebrand to REVSTRONG as its singular brand name.
REVSTRONG will continue its current studio operations and franchise opportunities. Providing ambitious, fitness-minded entrepreneurs a turnkey solution to bring proven, results-based strength training to their local communities
With scalable operations, multiple revenue streams, and a focus on member experience, the REVSTRONG model fuels successful results and high member retention.
Founded in Fort Worth, Texas, in 2021, REVSTRONG is recognized for its intentional approach to group fitness, combining expert coaching, strength-focused programming, and a supportive community environment that keeps members engaged and motivated.
“REVSTRONG will continue to disrupt the outdated group fitness model,”said Reid Warner, President and CEO of REVSTRONG. “Our strength-focused experience delivers real results, fosters connection, and gives our members the tools to build strength and confidence that lasts. As we announced earlier this month, we're also allowing franchise partners to grow fitness businesses that truly change lives.”
At the heart of REVSTRONG's approach is its core belief: Lift Strong. Live Long. The brand's programming is rooted in science, showing that strength training isn't just about building muscle: it's a proven strategy for increasing lifespan, improving metabolic health, and enhancing quality of life. REVSTRONG's structured, scalable group training model helps members fight age-related muscle loss, maintain functional strength, and unlock long-term health benefits.
Why REVSTRONG is Poised for Expansion:
— Strength-based training backed by science, designed for all fitness levels
— Boutique studio atmosphere with efficient class formats for modern lifestyles
— Recurring revenue model with predictable cash flow
— Comprehensive franchisee training, marketing support, and operational systems
— Prime territory availability in major U.S. markets
The REVSTRONG brand taps into growing consumer demand for strength-focused group fitness, offering an alternative to cardio-centric concepts and generalized gyms. REVSTRONG's efficient formats meet members where they are, providing an elevated fitness experience rooted in results without sacrificing community connection.
“We're not interested in opening cookie-cutter gyms,”Warner added. “We're building a movement of fitness leaders who care about delivering results and cultivating a loyal fitness community. REVSTRONG franchisees aren't just investors, they're fitness operators passionate about performance, longevity, and people.”
Entrepreneurs and fitness enthusiasts interested in franchise ownership can learn more atownarevstrong.com, with early-stage opportunities available in select markets.
About REVSTRONGFounded in Fort Worth, Texas, REVSTRONG is a boutique group fitness concept focused on strength, results, and community connection. Known for its expert coaching, science-backed programming, and high-energy atmosphere, REVSTRONG empowers members to build strength, confidence, and lasting health. With a growing presence and newly launched franchise model, REVSTRONG is on a mission to redefine strength-based group fitness across the U.S. by helping more people live longer, healthier lives through its signature Lift Strong. Live Long. philosophy.
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SOURCE REVSTRONG
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