Leading Consumer Intelligence Platform Strengthens Quality Assurance with International Standard for Market Research Excellence
quantilope, the leading technology provider of automated consumer research, today announced that it has been certified to the ISO 20252:2019 Standard by CIRQ, an accredited International Standards Organization (ISO) audit and certification body that is a subsidiary of the Insights Association. This certification joins quantilope's existing ISO 27001 certification for Information Management Security Systems, which the company has held since 2023.
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ISO 20252:2019 establishes globally recognized terms, definitions and service requirements for project management in research organizations. Processes outlined in ISO 20252:2019 are designed to produce transparent, consistent, well-documented and error-free methods of conducting and managing research projects.
“We are delighted to achieve ISO 20252:2019 certification, which represents our unwavering commitment to delivering the highest standards of market research services,” said PeterAschmoneit, CEO of quantilope. “This certification underscores our promise to provide impactful consumer insights that our clients can confidently rely on to make critical business decisions.”
The certification validates quantilope's comprehensive approach to research quality management, ensuring all managed research services meet international standards for accuracy, integrity and trustworthiness. This achievement reinforces quantilope's position as a trusted partner for brands seeking reliable consumer insights.
“Adding ISO 20252:2019 certification to our internationally recognized accreditations is incredibly exciting. Most importantly, it reconfirms for our global clients that the market research we lead on their behalf adheres to the highest standards of quality and ethics. At quantilope, we have always dedicated ourselves to fostering deep, trusted partnerships with our clients, and for quantilope that also means providing the most dependable insights possible,” said Katelyn Ferrara, Vice President of Client Development at quantilope.
quantilope's ISO 20252:2019 certification and Statement of Applicability is available to clients and prospects upon request.
About quantilope:quantilope'send-to-end Consumer Intelligence Platform arms insights professionals with the most advanced research technology. Through automated tracking technology and 15 fully automated advanced research methods, quantilope empowers consumer brands to feel confident in their decision making based on real-time insights that provide clear recommendations. In 2024, quantilope was named the number 1 'top technology provider,' as a top 5 'most innovative supplier' for insights worldwide (Greenbook GRIT Business & Innovation Report 2024) and as a 'fastest growing tech company' for the fifth year in a row (Deloitte Tech Fast 50 Germany 2023). quantilope powers consumer insights across a broad range of solutions including strategy, innovation & renovation, marketing creatives, shopper insights, and performance monitoring for over 300 brands including Bosch, DIRECTV, Danone, Deutsche Telekom, Dyson, The Estée Lauder Companies, Flowers Foods, Molson Coors, Nestlé, PBS, PVH, and more.
AboutCIRQ: A subsidiary of the Insights Association, CIRQ (the Certification Institute for Research Quality) was established to provide assessment and certification services to market research firms seeking certification to ISO 20252 and ISO 27001. A non-profit entity, CIRQ is committed to providing timely, thorough, and impartial assessments of its customers' research process management or information security management systems regarding certification to corresponding standards. CIRQ was established in compliance with all ISO requirements for certification bodies that provide auditing and certification services and is fully accredited by ANSI's National Accreditation Board. To conform to its mandate of objective and impartial audits to these ISO standards, CIRQ is independently operated and managed under the oversight of an independent Board of Directors and submits to annual assessments by external authorities on ISO certification bodies.
CONTACT:Johanna Azisjohanna.azis@quantilope.com
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SOURCE quantilope
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