Hisense, a leading brand in global consumer electronics and home appliances, has launched its revolutionary 116″ UX TV, setting new industry benchmarks with its cutting-edge RGB-MiniLED local dimming technology and record-breaking screen size.
As the official partner of the FIFA Club World Cup 2025™, Hisense brought its next-gen display technology to a global stage-spotlighted through bold #RGB-MiniLED TV messaging on perimeter ads. This powerful presence reflects the same boldness in product innovation.
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Hisense is the first in the industry to achieve mass production of RGB-MiniLED TVs. The UX uses individual red, green, and blue Mini-LEDs-rather than single-color-across thousands of dimming zones. This enables industry-leading color coverage of up to 95% BT.2020 and peak brightness of 8,000 nits-delivering rich color with vivid sparkles and precise gradient.
With its 116″ Infinity Vision display, the UX goes beyond convention to deliver a truly immersive experience. Watching the match on this massive screen captures every detail at stunning scale-bringing the energy of the match into your living room with cinematic realism.
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Powered by the advanced Hi-View AI Engine X, the UX optimizes picture, sound, and scenario settings in real time. Whether it's football, film, or gaming, every scene is fine-tuned for maximum impact. The experience is further enhanced by the 6.2.2 CineStage X Surround system. Crafted in collaboration with the iconic Opéra de Paris, these TVs transcend technology to become acoustic masterpieces. Each design is an ode to Parisian opera-house acoustics, where sound and form unite in perfect harmony.
With the 116″ UX, Hisense lets you truly Own the Moment-combining groundbreaking RGB-MiniLED technology, ultra-large screen immersion, and intelligent optimization. Designed to capture every detail and emotion, it sets a new benchmark for ultra-premium home entertainment.
About Hisense
Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 2 worldwide in total TV volume shipments (2022-2024) and No. 1 globally in the 100-inch and over TV segment (2023- Q12025). As the first official partner of the FIFA Club World Cup 2025™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.
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SOURCE Hisense
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