On June 19,Longbridge HK officially moved its office to the prime landmark in Hong Kong's Central, IFC One. A ceremony was held on that day to celebrate the relocation, and many of itsindustry partners attended it. This relocation marks a pivotal advancement in theHong Kong operations, signifying both an operational scale upgrade and theenduring commitment to the local market. Throughout itspresence, Longbridge has consistently strengthened its local infrastructure through innovative initiatives, including offering lifetime commission-free trading for the US and Hong Kong SAR stocks and opening Hong Kong SAR's largest securities outlet-the three-story Longbridge Cafe. Relying on cutting-edge technology and localized services, they strive to deliver a reliable and superior investment trading platform for Hong Kong investors.
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Pioneering innovative service models to drive local market growth
As a leadingfintech brokerage in growth mode, Longbridge continuously optimize its product experience with cutting-edge technology, AI, and in-house tools, dedicated to redefining the new-generation investment journey while facilitating multi-market trading across Hong Kong SAR, US, and Singapore stocks. For the US and Hong Kong SAR markets in particular,Longbridge offershighly competitive lifetime commission-free trading, enabling clients to flexibly allocate global assets with lowered thresholds and competitive rates.
This relocation to IFC One further cements itsstrategic positioning within Hong Kong's financial epicenter. Demonstrating itslong-term commitment, Longbridgeisplowing tens of millions into the market, including a nearlyHKD 1 million monthly rent for the groundbreaking Longbridge Cafe-a shift from traditional brokerage outlets to community-centric financial services. This three-story Longbridge Space merges cafe culture, investment workshops, and thematic social networking, revolutionizing the traditional brokerage model by eliminating standardized financial service functions and offering an engaging, accessible investment exchange platform. Through this innovative approach, Longbridge aimsto transform investors' perceptions of brokerage services and enhance Hong Kong people's engagement with and accessibility to investment and wealth management.
Since the beginning of this year, Longbridgehasheaded Hong Kong's emerging fintech brokerage rankings, with itsHong Kong stock trading turnovergrowth consistently outpacing industry peers. Powered by robust technology and innovative client experiences, itsranking of trading turnoveron HKEX has been on the rise from beyond the top 500 to the top 30 by May 2025, establishing themselves as one of Hong Kong's fastest-growing fintech brokerages.
Focusing on AI-driven innovation to elevate intelligent trading experience
Looking ahead, Longbridgewill maintainitstechnological focus. While deepening AI integration across theinvestment journey to explore, inspire and trade, Longbridgewill diversify itsproduct portfolio across major global markets to create a global trading network that takes good care of every investment need. Since itsfirst foray into the Hong Kong market in 2021, Longbridgehasinvested over HKD 1.5 billion in fintech infrastructure development. Theyindependently engineered the core trading system designed for Cloud Native characterized by high scalability and stability. At mid-year, Longbridgelaunched the industry's first brokerage MCP to enable AI for market analysis and trading and realize seamless integration between AI capabilities and core securities services. Moving forward, theywill deliver more advanced AI tools and AI-driven financial services for investors, thus providing more technological support and making investment more accessible to everyone.
“We believe a brokerage's role extends beyond providing a trading platform to becoming a trusted wealth management partner for clients. From relocating to Central's financial district to establishing a community-centric offline venue, these initiatives embody our commitment to deepening our Hong Kong presence. In the future, we will continue to combine technological excellence with local market insights to deliver truly accessible, efficient investment services to our clients,” said Johnny Tsang, General Manager at Longbridge HK.
About Longbridge
Longbridge is an AI-driven online brokerage that serves global investors with optimal trading experiences through building worldwide trading infrastructure and networks.
Established in March 2019,Longbridge holds 22 financial licenses and qualifications across the United States, Singapore, Hong Kong SAR, New Zealand and other regions, having secured over US $150 million in strategic investments from major financial and investment institutions. Its subsidiary, Longbridge Securities (Hong Kong) Limited (CE No.: BPX066), holds Type 1, 2, 4, and 9 licenses issued by the Hong Kong Securities and Futures Commission (SFC).Driven by technological innovation, our founding team is committed to leveraging cutting-edge large language model capabilities to connect the entire “explore â' inspire â' trade” chain of global assets, delivering comprehensive global investment experiences for investors at all levels.
Website: longbridge.com
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