The premium tequila brand is teaming up with the Mexican actor, filmmaker, and former professional fútbol (soccer) player to pay homage to one of the world's most popular sports and its fans – building on Tequila CAZADORES' long-standing mission to bring real tequila to real people.
This summer, Tequila CAZADORES, the award-winning premium tequila brand rooted in the highlands of Jalisco, Mexico, is raising a glass to the real stars of fútbol – the fans – through a new partnership with Mexican actor, filmmaker, and former professional fútbol player, Cristo Fernández. Together, they're honoring the fans that are at the heart of what makes the sport so special.
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Fútbol has long held cultural significance across Mexico and beyond, making it a natural space for Tequila CAZADORES to engage. With shared Mexican heritage and a commitment to tradition and craft, Tequila CAZADORES and Cristo Fernández have partnered to enhance your match day festivities. From limited-edition fan kits to custom cocktails, the program taps into the vibrant energy surrounding the sport – and the spirit that pairs perfectly with it.
“This partnership is all about honoring the rich tradition and culture of fútbol,” said Jay Needham, Global Senior Brand Director for Tequila Cazadores & Agave. “Whether fans are watching from the stands, their neighborhood bar, or their own living rooms, we wanted to give them a way to enjoy the game with spirit – literally and figuratively.”
For fútbol fans worldwide, this summer offers a chance to root for your favorite team, that's why the Tequila CAZADORES Fan Fútbol Kit – a limited-time, game-day-ready experience awarded daily to consumers in select U.S. cities – is at the center of this program.
Available in Los Angeles, New York, Dallas, San Francisco, and Chicago, the Tequila CAZADORES Fan Fútbol Kit includes:
— A striking limited-edition streetwear jersey, co-designed with Cristo Fernández and Icarus FC inspired by Mexican heritage, Tequila Cazadores' modern vibrancy, and fútbol's electric energy
— Special message from Cristo Fernández alongside his favorite hosting tips and a custom cocktail recipe to elevate your game day – whether you're tuning in with friends or keeping it lowkey at home.
— A ReserveBar gift code alongside handmade glassware from Jalisco for crafting match-day cocktails with Tequila CAZADORES
— Completing the fan experience are Cristo's favorite Mexican snacks for game day, a spirited whistle, and a custom rally scarf, ensuring you are ready to cheer on your favorite teams.
“Fútbol is more than a sport – it's a way to express yourself and your passion for the game,” said Cristo Fernández. “To team up with a brand like Tequila CAZADORES, which shares those same values and deep Mexican heritage: iEs un auténtico honor, it's an honour! I'm grateful to be part of this program to spotlight the beautiful game, and the spirit of the fans who make it unforgettable. Muchas gracias y a seguirle echando ganas mi gente.”
For more information on the Tequila CAZADORES Fan Fútbol Kit, visit https://www.cazadores.com/us/en/futbolkit/and follow @TequilaCazadoreson Instagram.
For those hosting a watch party at home, raise a glass with Cristo's signature cocktail, co-created with Tequila CAZADORES:
EL GOLAZOA nod to a spectacular goal – matching the punchy flavor and celebratory feel of this drink.
Ingredients:
— 2 oz. Tequila CAZADORES Reposado
— ¾ oz. Agave Nectar
— ¾ oz. Fresh Lime Juice
— 3 thin Slices of Fresh Jalapeño
— 2 oz. Pineapple Juice
— Salted Rim
— Dried Pineapple Slice and Lime Wheel for Garnish
Directions:Combine all ingredients, shake, and serve on the rocks in a 12 oz. margarita glass with a salted rim. Garnish with a lime wheel and dried pineapple slice.
For more information on Tequila CAZADORES, please visit https://www.cazadores.com/. Follow Tequila CAZADORES onFacebookandInstagram.
Media Contact: Cazadores@mbooth.com
About Tequila CAZADORES®Tequila CAZADORES® is one of the most popular premium tequilas in Mexico and the United States. It all started with just one hard-working visionary in 1922 in the sun-kissed highlands of Jalisco, Mexico who spent years perfecting a tequila recipe for his friends and family. This closely guarded secret recipe was passed down by word of mouth for generations and is still used today, 100 years later. Tequila CAZADORES® is made with 100% Blue Agave grown, harvested, and distilled in the Highlands of Jalisco, Mexico, recognized as the premier agave growing region in the world, resulting in a smoother, more flavorful taste. The Tequila CAZADORES® brand is part of the portfolio of Bacardi Limited, headquartered in Hamilton, Bermuda. Bacardi Limited refers to the Bacardi group of companies, including Bacardi International www.CAZADORES.com.
LOS CAZADORES® TOMAN CON RESPONSABILIDAD. DRINK RESPONSIBLY. ©2025. CAZADORES, ITS TRADE DRESS AND THE DEER LOGO ARE TRADEMARKS. IMPORTED BY TEQUILA CAZADORES® U.S.A., CORAL GABLES, FL.
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SOURCE Tequila CAZADORES
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